project 1

Marketing outsourcing

We offer you full or partial marketing support of your company according to the selected service package:

Package “Internet monitoring sales of TM”

Package “Marketing Consultant”
⦒ Marketing consultant + PR services
⦒ Marketing consultant + analytics
⦒ Marketing consultant + design services

Package “Marketing Manager TM”
Package “Marketing branch”
Package “Marketing Department”
project 2

Marketing researches

Market monitoring
⦒ Statistical monitoring
⦒ Price monitoring

Individual research
(Ad-hoc)

⦒ Brand reputation analysis
⦒ Research on the level of customer satisfaction
⦒ Comprehensive analysis of the company and the market
⦒ Study of brand perception maps
⦒ Market price reviews
⦒ Analysis of competitive advantages

Research using scientific methods
project 3

Design. Creative. Copywriting

Design
⦒ Development of the logo, brand book and corporate style of the company
⦒ Image printing design
⦒ Design of advertising printing
⦒ Presentation design
⦒ Boxing and packaging design
⦒ Design of advertising and souvenir products
⦒ Design of outdoor advertising and trade pavilion
⦒ Creating Flash-animations and videos

Creative
⦒ Creation and generation of new ideas
⦒ Development of unique content for specific tasks
⦒ Search for new solutions in image and style

Copywriting
⦒ Description of the brand, idea, concept, product
⦒ Development of effective advertising slogans
⦒ Development of sales text for a specific product
⦒ Press release writing
project 4

Branding. Positioning.
Product portfolio

Branding
⦒ Creation and introduction of new TMs to the market
⦒ Brand concept development
⦒ Development of the name, slogan, graphic and verbal elements of the brand
⦒ Strategizing the development of brand
⦒ Adaptation of foreign brands for the Ukrainian market
⦒ “Anti-crisis branding”
⦒ Organization of work with “Private Label”

Positioning
⦒ Market segmentation
⦒ Implementation of price positioning
⦒ Construction of assortment matrices
⦒ Study of elasticity of price segments

Product portfolio management
⦒ Assortment analysis
⦒ Determination and evaluation of promising product groups
⦒ Optimization of the trade portfolio
⦒ Construction of an assortment control system
project 5

Customer relations.
Trade marketing

Customer relations
⦒ Categorization of the company’s client’s
⦒ Implementation of the process of customer orientation

Trade marketing
⦒ Organization and holding of “trade promotions”
⦒ Design and manufacture of POSM
⦒ Branding of client TRT
⦒ Creation and implementation of loyalty programs for dealers
⦒ Development of motivation systems for sales consultants
project 6

WEB services.
Internet advertising and SMM

WEB services
⦒ Design and creation of corporate websites
⦒ Technical and content support of sites
⦒ Audit of Internet sites
⦒ Usability testing of finished sites
⦒ SEO optimization of sites
⦒ Creation of mobile Internet applications
⦒ Managing business performance on the Internet

Internet advertising
⦒ Comprehensive marketing development of the company’s websites
⦒ Creation of mobile Internet applications
⦒ Creation and promotion of pages in social networks (SMM)
⦒ Creation and development of target communities in messengers
⦒ Contextual advertising in search engines
⦒ Online reputation management
project 7

Advertising

Advertising in mass media
⦒ Placing an advertising campaign on television
⦒ Conducting an advertising campaign on the radio
⦒ Placement of advertisements in print media

Outdoor advertising
⦒ Placement on street advertising media
⦒ Placement of advertising on transport
⦒ Placement of information on signs and pointers

BTL events
⦒ Organization and conduct of BTL promotions
⦒ Organization and conduct of advertising and “discount” promotions
⦒ Organization and conduct of “promo” actions
⦒ Organization of master classes and presentations

Exhibition activity
⦒ Organization of participation in international exhibitions
⦒ Design, installation and supply of stands

Event programs
⦒ Creation of industry clubs for client’s
⦒ Organization of corporate meetings with partners

Postal mailings Direct mail
⦒ Direct mail address mailing
⦒ Addressed client mailings to E-mail

Alternative advertising
⦒ Placement in reference services and directories
⦒ Organization of “product placement”
⦒ Placement of advertising in the housing fund
project 8

PR programs

⦒ Organization of press clubs, briefings, interviews

⦒ Preparation and release of corporate mass media

⦒ Development and publication of industry magazines and newspapers

⦒ Organization of industry associations

project 9

Polygraphy. Packaging.
Souvenir products

Polygraphy
⦒ Organization of printing of express polygraphy
⦒ Printing of advertising polygraphy
⦒ Organization of printing of manuals, catalogs, booklets
⦒ Printing of broadside advertisement

Packaging
⦒ Production of artificial packaging for the product
⦒ Organization of the printing of corrugated packaging

Souvenir products
⦒ Application of the logo on souvenir products
⦒ Search for non-standard solutions in “brand souvenirs”